Northwest Florida Communications Summit (Formerly ER for PR)

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Date(s) - 02/20/2020 - 02/22/2020
All Day

Hyatt Place Sandestin at Grand Boulevard



Join the NWF Coast Chapter of the Florida Public Relations Association at the Northwest Florida Communications Summit (formerly ER for PR) happening Feb. 20-21, 2020 at the Hyatt Place Sandestin/at Grand Boulevard! This 1.5-day, premiere professional development event for PR, marketing, communications, and business professionals will include 3 keynote sessions from industry leaders at Porsche, SalterMitchell PR, and more; 2 interactive events; and many informative breakout sessions; PLUS lots of networking!


THURSDAY 2/20/20:

  • 7:30AM — Check-in and Breakfast 
  • 9AM — Opening Session presented by Beachy Beach Real Estate | Jack Smith – CEO, The Jack Smith Agency | Escape from Advertising Hell: How to be Noticed in the World’s Most Over-Communicated Society
  • 10-11:30AM — Breakout Sessions
  • 11:30AM — Luncheon Networking
  • 12PM — Luncheon Keynote Session | Heidi Otway, APR, CPRC – President, SalterMitchell PR | Why PR Practitioners Should be Embracing PESO (PAID, Earned, Shared & Owned Content)
  • 1:30-2:45PM — Breakout Sessions
    • Cali Hlavac – | Navigating the Social Media World in 2020 
    • Carey Cifranic – Win Big Media | Rising Above a Crisis
    • Denise Song – FPRA Image Awards Chair | #Winning: What a WINNING Image Award Looks Like
  • 3PM — Interactive Event | Podcast Lounge with Shantelle Dedicke of Frances Roy Agency | A Live Recording of the Hello Frances Podcast with guest Stephanie Pettis, APR, CPRC
  • 4PM — Networking Social

FRIDAY 2/21/20

  • 7:30AM Check-in and Breakfast 
  • 9AM — Opening Keynote | Maegan Moguel – Porsche Cars North America | The Importance of “Ships”: Navigating Your Journey through Marketing and PR
  • 10-11:30AM — Breakout Sessions
    • Susan Suggs, APR – Appleyard Agency | The New PR Toolbox
    • Dana Bridges – Dana Bridges Brand Coaching and Media | One Super Sexy and Science-y Way to Make Your Message Memorable
    • Shantelle Dedicke – Frances Roy Agency | Data or It Didn’t Happen
  • 11:30AM — Interactive Event  | Devon Chestnut, APR, CPRC – Manager, Communications at Cox Communications | Create Engaging Images and Videos with Your Smartphone (Bring your phone! This is a hands-on learning event!)
  • 1PM — Closing
Last year, this event SOLD OUT, so make plans to be there and register early!
*This event is open to the public
**This event is non-refundable. You can’t submit a refund request for your order, but you can still contact the organizer with questions.


Thank you sponsors!

NWFCS Sponsors

Interested in getting your business in front of 100+ area marketing/PR/biz leaders? Call Britt Gonzalez at 732.539.6720.